[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.sdkacka.cz\/jake-marketingove-triky-pouzivaji-politici-v-kampanich\/#Article","mainEntityOfPage":"https:\/\/www.sdkacka.cz\/jake-marketingove-triky-pouzivaji-politici-v-kampanich\/","headline":"Jak\u00e9 marketingov\u00e9 triky pou\u017e\u00edvaj\u00ed politici v kampan\u00edch?","name":"Jak\u00e9 marketingov\u00e9 triky pou\u017e\u00edvaj\u00ed politici v kampan\u00edch?","description":"P\u0159ed ka\u017ed\u00fdmi volbami, a\u0165 u\u017e jde o ty do zastupitelstva obce nebo do parlamentu, zahajuj\u00ed politici sv\u00e9 kampan\u011b. V\u00a0nich se sna\u017e\u00ed lidi p\u0159esv\u011bd\u010dit, \u017ee by m\u011bli volit pr\u00e1v\u011b je, p\u0159\u00edpadn\u011b jejich stranu. Kdy\u017e se nad<a class=\"read-more\" href=\"https:\/\/www.sdkacka.cz\/jake-marketingove-triky-pouzivaji-politici-v-kampanich\/\">Continue reading<\/a>","datePublished":"2024-09-23","dateModified":"2024-09-23","author":{"@type":"Person","@id":"https:\/\/www.sdkacka.cz\/author\/#Person","name":"","url":"https:\/\/www.sdkacka.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/9650bad63f840fe2951db83904c5d1edf6fafb8283b72071d80cdc2088366373?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/9650bad63f840fe2951db83904c5d1edf6fafb8283b72071d80cdc2088366373?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"sdkacka.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.sdkacka.cz\/wp-content\/uploads\/politika3_9.jpg","url":"https:\/\/www.sdkacka.cz\/wp-content\/uploads\/politika3_9.jpg","height":0,"width":0},"url":"https:\/\/www.sdkacka.cz\/jake-marketingove-triky-pouzivaji-politici-v-kampanich\/","about":["Politika"],"wordCount":406,"articleBody":"P\u0159ed ka\u017ed\u00fdmi volbami, a\u0165 u\u017e jde o ty do zastupitelstva obce nebo do parlamentu, zahajuj\u00ed politici sv\u00e9 kampan\u011b. V\u00a0nich se sna\u017e\u00ed lidi p\u0159esv\u011bd\u010dit, \u017ee by m\u011bli volit pr\u00e1v\u011b je, p\u0159\u00edpadn\u011b jejich stranu. Kdy\u017e se nad t\u00edm zamysl\u00edme, jde v\u00a0podstat\u011b o ur\u010dit\u00fd typ reklamy, a jako na takov\u00fd je na n\u011b pot\u0159eba pohl\u00ed\u017eet. Nelze se pak tedy divit, \u017ee se p\u0159i nich pou\u017e\u00edvaj\u00ed prakticky toto\u017en\u00e9 triky. T\u00edm nejb\u011b\u017en\u011bj\u0161\u00edm je samoz\u0159ejm\u011b snaha nal\u00e1kat je sliby. Proto \u010dasto \u0159\u00edkaj\u00ed, co jejich voli\u010di cht\u011bj\u00ed sly\u0161et, mnohdy bez ohledu na to, jak splniteln\u00e9 to je. Ov\u0161em je nutn\u00e9 vz\u00edt tak\u00e9 v\u00a0\u00favahu, \u017ee prakticky ka\u017ed\u00e1 strana c\u00edl\u00ed na pon\u011bkud jin\u00fd typ voli\u010d\u016f. N\u011bkter\u00e9 maj\u00ed jako c\u00edlovou skupinu mlad\u00e9 lidi, jin\u00ed naopak d\u016fchodce, dal\u0161\u00ed zase pracuj\u00edc\u00ed, a tomu samoz\u0159ejm\u011b svou taktiku p\u0159izp\u016fsobuj\u00ed. K\u00a0tomu pat\u0159\u00ed i pr\u016fzkumy, a\u0165 u\u017e prov\u00e1d\u011bn\u00e9 r\u016fzn\u00fdmi agenturami, nebo i jen proj\u00ed\u017ed\u011bn\u00ed profil\u016f potenci\u00e1ln\u00edch voli\u010d\u016f na soci\u00e1ln\u00edch s\u00edt\u00edch. C\u00edlem je zjistit, co konkr\u00e9tn\u011b cht\u011bj\u00ed, aby v\u011bd\u011bli, co jim maj\u00ed nab\u00eddnout. A a\u010d se to nezd\u00e1, tato technika je pom\u011brn\u011b efektivn\u00ed. T\u00edm dal\u0161\u00edm, kter\u00fd je hojn\u011b vyu\u017e\u00edv\u00e1n, je uk\u00e1z\u00e1n\u00ed, \u017ee jsme mnohem lep\u0161\u00ed ne\u017e konkurence. V\u00a0politice se k\u00a0tomu p\u0159id\u00e1v\u00e1 i o\u010der\u0148ov\u00e1n\u00ed jin\u00fdch politik\u016f.Ostatn\u011b to je jednou ze z\u00e1kladn\u00edch sou\u010d\u00e1st\u00ed kampan\u011b mnoh\u00fdch stran \u2013 \u201emy jsme lep\u0161\u00ed ne\u017e oni\u201c, p\u0159\u00edpadn\u011b \u201enedopus\u0165me, aby se oni dostali ke kormidlu\u201c. Ano, nen\u00ed to zrovna \u010destn\u00e1 taktika, bohu\u017eel v\u0161ak, jak se ukazuje, vych\u00e1z\u00ed. Proto ji pou\u017e\u00edvaj\u00ed politici ze v\u0161ech kout\u016f spektra. D\u00e1le jsou zde snahy o nejr\u016fzn\u011bj\u0161\u00ed podprahov\u00e1 p\u016fsoben\u00ed, o kter\u00e1 se sna\u017e\u00ed. Sem pat\u0159\u00ed t\u0159eba vyu\u017eit\u00ed barev, hudby \u010di hesel na plak\u00e1tech. Pr\u00e1v\u011b ty jsou zdaleka nejv\u011bt\u0161\u00ed sou\u010d\u00e1st\u00ed kampan\u00ed, nebo\u0165 jsou nejv\u00edce viditeln\u00e9. Volebn\u00ed propaga\u010dn\u00ed videa se v\u00a0televizi v\u00a0r\u00e1mci nestrannosti neobjevuj\u00ed, a i kdyby ano, div\u00e1ci je mohou p\u0159epnout. Billboard\u016fm se v\u0161ak nevyhneme, a\u0165 u\u017e jsme kdekoliv. Ot\u00e1zkou je, zda se jimi nech\u00e1me zl\u00e1kat.                                                                                                                                                                                                                                                                                                                                                                                        3.5\/5 - (4 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Jak\u00e9 marketingov\u00e9 triky pou\u017e\u00edvaj\u00ed politici v kampan\u00edch?","item":"https:\/\/www.sdkacka.cz\/jake-marketingove-triky-pouzivaji-politici-v-kampanich\/#breadcrumbitem"}]}]